Wildfire Is Huge: First Stats In Years Reveal Social Marketer?s 300 Employees, 13K Customers

Through the hard-fought battle to represent the world's top brands, social marketing platform Wildfire?has stayed quiet. But today, it revealed to TechCrunch that it has 13,000 paying customers, more than any company in the space, and has grown from 7 to 300 employees since the start of 2010, making it as big as industry giant Buddy Media. It's now ranked in the top 1% on the Glass Door chart of best places to work, and we estimate its 2011 revenues were between $35 and $45 million. While 13,000 customers sounds impressive, many of those are low-paying monthly campaign clients. To shift more to its lucrative full social media marketing suite, Wildfire has just hired a new CMO Doug Laird, formerly of QlikTech, SAP, Siebel, and Oracle.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/RK9_dzTIHKI/

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