How To Avoid Pain and Frustration with Copywriting ...

Written by micro at Sunday, 4 September 2011 12:39

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The curious thing about copywriting is that if you can do well with it if you do the work to acquire knowledge and practice. But sure, there is a lot to it, and it will not be something you will do well overnight unless you are a total natural. Just like anything else you learn, you can get off on the right or wrong foot, so you do have to pay attention and be careful. Here are a few points to help you with your copy.

If you?re going to do SEO copywriting then you will have to know how to weave in your keywords into your copy to get the page ranked well in the search engines. The most important thing for you to remember when you write like this is to make it readable and normal. If you are not careful and lack experience, it could be easy to mention your keyword phrase too many times ? so be aware of that. Whenever in doubt, take some lessons from writers who have already done this, and that will set you on the right path pretty quickly.

It is not so unusual to use reference books such as a thesaurus, for example, but you do not want to use unusual words. Any time you are using words you do not normally use, you really need to make sure it will work. Copywriting will demand that you really have to pay extra special attention to the words you write. It basically depends on your overall command of the language, and with copywriting you will never approach it like it is creative writing. You can find sales copy online written by great copywriters, and we would urge you to study that.

It is too easy to do spell/grammar check before you publish anything, so there is no excuse for mistakes in your copy. You can check for errors in seconds, so we do not want to talk too much about it. You should make sure that you proof read your copy and double check for any mistakes that might have crept in. It is also a pretty good idea to read what you write out loud because that has a way of highlight any awkward places. This is the process that must be done if you want to continually improve.

There is no substitute for effort, dedication and just the willingness to improve with copywriting.

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Source: http://www.nanawebboard.com/writing-speaking/writing-articles/how-to-avoid-pain-and-frustration-with-copywriting/8572

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